Helpful and fulsome in opening up the channel of Non-Executive Director as a career path. I know considerably more about what is required and expected now and, of real practical benefit, how to go about seeking and finding a rewarding role as an NED. Highly recommended.
Right from the start of the 
The course was a really thorough grounding in what it means to be a non-exec director and how you can apply your knowledge and skills to the role to good effect. The combination of useful information about corporate governance and directors' liabilities, a very experienced and insightful course lead in the form of David Doughty, and practical exercises about how to address particular situations that NEDs can expect to face made for a very interesting session, but also one which was directly applicable to my new role.
I found the day stimulating and informative. It confirmed many of the areas I was aware of working with a Board as a Company Secretary and refreshed my knowledge on some of the legal aspects of the role
An invaluable course for anyone looking for NED roles. Expertly delivered, honest and action focussed. Extremely useful materials. Feel much better equipped for to pursue opportunities as a NED.
Marketing for Non-Marketing Directors - Interactive Video Course, Tuesday 8 September 2020
When:
September 8, 2020 @ 9:30 am – 3:00 pm
2020-09-08T09:30:00+01:00
2020-09-08T15:00:00+01:00
Where:
Zoom Video Conference
Cost:
£250 (ex VAT) discounts are available
Contact:
How directors and boards can take great strides in their understanding of strategic marketing |
Course Leader: Duncan Hall
 An energetic business leader, with significant experience in sales, marketing, business, product, and process development gained in both start-up and corporate environments. Duncan is also a certified trainer/facilitator/coach of corporate continuous process improvement and customer experience programs. |
Attendees on this interactive video course will be more effective in engaging with board level commercial teams over matters of marketing strategy - they will be able to more easily:
If you have ever wondered what strategic marketing is, and how it relates to the businesses with which you work; or if you have sat in board meetings wondering what on earth the marketing director was talking about, this course will be a great start in building your marketing knowledge and increasing your confidence in the subject. |
Summary
Event
Strategic Marketing - Interactive Video Course, Tuesday 8 September 2020
Location
Zoom Video Conference,
Starting on
September 8, 2020
Ending on
September 8, 2020
Attendees on this interactive video course will be more effective in engaging with board level commercial teams over matters of marketing strategy - they will be able to more easily:
Understand the relationship between strategic marketing and company vision and mission;
Obtain clarity on strategy selection from both internal and external perspectives;
Provide constructive challenges to the commercial team;
Identify potential problems and corresponding solutions.
If you have ever wondered what strategic marketing is, and how it relates to the businesses with which you work; or if you have sat in board meetings wondering what on earth the marketing director was talking about, this course will be a great start in building your marketing knowledge and increasing your confidence in the subject.
£250 (ex VAT) discounts are available
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